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Shoot-A-Whirl
Photographer: Joel Schnell
Camera: iphone 4s
Editing: Lightroom 4

Shoot-A-Whirl is a live fashion shoot that takes place opening night of Art-A-Whirl located in the Northeast Minneapolis Art District, and I was pleased to be one of the guiding photographers. Hosted by my Minneapolis-St. Paul chapter of the American Society of Media Photographers (ASMP), emerging photographers get a chance to shoot professional models with top-notch gear under the guidance of ASMP pros. Models provided by: Wehmann Models and Talent, Wardrobe provided by: Costume the Cities, Equipment provided by: West Photo and Shelter Studios, Hair and Make up Stylists provided by: Aveda

www.schnellphoto.com

We Still Make Things in America
Photographer: Joel Schnell
Camera: Canon 5D MK II
Editing: Lightroom 4, Photoshop CS5 

I am pleased to help represent Minnesota manufacturers with their photography of products, facilities and their craftsmen. This food processing machine manufacturer is expanding despite the economy and it is great to participate in their optimism. This shoot included a ride several stories up in a bucket lift, and I gave a workout to a couple Canon Tilt/Shift lenses, the  24mm 3.5 TS-E and 45mm 2.8 TS-E on loan from West Photo.
www.schnellphoto.com
Directing debutPhotographer: Joel SchnellCamera: iphone 4sEditing: iphoto, Photoshop CS5 
Shooting a safety video for Centerpoint Energy was my directing debut Friday. Running a multicamera crew of six, it was unusual for me not to be behind the camera. Our challenges for the day included the aircraft traffic in Richfield putting a strain on the audio department, and we had a few canine actors to keep things interesting. I put in a lot of pre-production time on the storyboard, shot list and script, so everything went well. This was my first experience working above-the-line and will not be the last.
www.schnellphoto.com

Directing debut
Photographer: Joel Schnell
Camera: iphone 4s
Editing: iphoto, Photoshop CS5 


Shooting a safety video for Centerpoint Energy was my directing debut Friday. Running a multicamera crew of six, it was unusual for me not to be behind the camera. Our challenges for the day included the aircraft traffic in Richfield putting a strain on the audio department, and we had a few canine actors to keep things interesting. I put in a lot of pre-production time on the storyboard, shot list and script, so everything went well. This was my first experience working above-the-line and will not be the last.

www.schnellphoto.com

Taking a Frisbee for a spin
Photographer: Joel Schnell
Camera: Canon 5D MKII
Editing: Lightroom 4, Photoshop CS5 


I haven’t had a new Frisbee since I was a teenager, and April in the Midwest is Frisbee weather. I picked up a Pro Classic 130g Frisbee, and a Frisbee Classic to keep in the trunk of the car on the ready. I’m a bit rusty but it’s all coming back now— finger spins, left-and-right hand catches, boomerang flights, and the perfect hover float before it falls right into the receiver’s hand. The simple pleasure of the smell of fresh green grass, the trees in bloom, the barbecue grill heating up, and a quick toss of the disc before the coals are ready.

www.schnellphoto.com

Guide to a Better LawnPhotographer: Joel SchnellCamera: Canon 5D MK IIEditing: Lightroom, Photoshop
 As many of us in Minnesota prepare for our first lawn mowing of the season, tips on getting a better lawn can be found in one of my books the The Complete Guide to a Better Lawn published by Quayside. One of the industry-leading Black and Decker DIY series of books.
www.schnellphoto.com

Guide to a Better Lawn
Photographer: Joel Schnell
Camera: Canon 5D MK II
Editing: Lightroom, Photoshop

 As many of us in Minnesota prepare for our first lawn mowing of the season, tips on getting a better lawn can be found in one of my books the The Complete Guide to a Better Lawn published by Quayside. One of the industry-leading Black and Decker DIY series of books.

www.schnellphoto.com

Canine Crimefighters
Photographer: Joel Schnell
Camera: Canon 5D MKII
Editing: Lightroom 3/Photoshop CS5

Meet Bodie and Rocky, two of the newest crime fighters for the Richfield, MN Department of Public Safety. Part of a series of images, these heroes will each get their own trading cards for Richfield youths to collect, along with previous cards like Officer Izzy.

90 Seconds Twin Cities Auto Show 2012 (by Schnellphoto)
Photographer: Joel Schnell
Camera: Canon 5D MKII

A review of the Minneapolis Auto Show 2012 in 90 seconds. Motion project by Director of Photography Joel Schnell.
www.schnellphoto.com 

Profile of RetroUSA, Aftermarket Auto Accessories for Camaro, Mustang and Challenger
Photographer: Joel Schnell
Camera: Canon 5D MKII

Profile of the sports car aftermarket accessories manufacturer RetroUSA. Based in Burnsville, Minnesota, RetroUSA makes aftermarket chrome bumpers, quarter moldings, and accessories for Camaro, Challenger, and Mustang. Motion project by Director of Photography Joel Schnell.
www.schnellphoto.com 

General Store Duxbury, Minnesota
Photographer: Joel Schnell
Camera: Iphone 4s
Editing: Lightroom 3

It’s nice to know places from a simpler time like the Duxbury Store still exist. Places where the cash register isn’t electric, the prices on the stock are written in marker, and they have just what is needed but nothing else. Coffee is always on, help yourself to a can of beer from the fridge, and they’ll fry you up a burger if you want. Buy your hunting license or a few canned goods (check the expiration date of course). Always a smile, a wave, and a thank you as you go out the door.

www.schnellphoto.com

Behind The Scenes From My Next Film About RetroUSA
Photographer: Joel Schnell
Camera: Canon 5D MKII
Audio: Zoom H2n
Editor: Adobe Premier, Macbook Pro 

RetroUSA is an aftermarket accessories manufacturer. For those who need a little extra bling on their Camero, Mustang or Challenger. Nice to work with an innovative Made in the USA local manufacturer. Here’s the final film.

Filmed on a Canon 5D MKII, Audio on a Zoom H2n.

www.schnellphoto.com